Privacy Policy

1) Introduction and Contact Details of the Controller

1.1 We are pleased that you are visiting our website and thank you for your interest. Below we inform you about the handling of your personal data when using our website. Personal data means all data by which you can be personally identified.

1.2 The controller for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Brausturm Bierverlag GmbH, Jochim Klindt Strasse 5, 22926 Ahrensburg, Germany, Tel.: 04102/7789580, Fax: 04102/7789588, E-mail: onlineshop@beyondbeer.de. The controller is the natural or legal person who, alone or jointly with others, determines the purposes and means of the processing of personal data.

2) Data Collection When Visiting Our Website

2.1 When you use our website purely for information purposes, i.e. if you do not register or otherwise transmit information to us, we only collect the data that your browser transmits to the site server (so-called “server log files”). When you access our website, we collect the following data that are technically necessary for us to display the website to you:

Our visited website
Date and time at the moment of access
Amount of data sent in bytes
Source/referrer from which you reached the page
Browser used
Operating system used
IP address used (where applicable: in anonymised form)

Processing is carried out pursuant to Article 6(1)(f) GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. A disclosure or other use of the data does not take place. However, we reserve the right to subsequently check the server log files if there are concrete indications of unlawful use.

2.2 For security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or enquiries to the controller), this website uses SSL or TLS encryption. You can recognise an encrypted connection by the character string “https://” and the lock symbol in your browser’s address bar.

3) Hosting & Content Delivery Network

For hosting our website and displaying the site content, we use a provider that renders its services itself or through selected sub-processors exclusively on servers within the European Union.

All data collected on our website are processed on these servers.

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorised disclosure to third parties.

4) Cookies

To make visiting our website attractive and to enable the use of certain functions, we use cookies, i.e. small text files that are stored on your end device. Some of these cookies are automatically deleted after you close the browser (so-called “session cookies”), while others remain on your end device for a longer period and enable the saving of site settings (so-called “persistent cookies”). In the latter case, you can find the storage period in the overview of your web browser’s cookie settings.

Insofar as personal data are also processed through individual cookies we use, processing takes place pursuant to Article 6(1)(b) GDPR either for the performance of a contract, pursuant to Article 6(1)(a) GDPR in the event of consent given, or pursuant to Article 6(1)(f) GDPR to safeguard our legitimate interests in the best possible functionality of the website as well as a customer-friendly and effective design of the site visit.

You can set your browser so that you are informed about the setting of cookies and can decide individually about their acceptance, or exclude the acceptance of cookies for certain cases or in general.

Please note that if cookies are not accepted, the functionality of our website may be restricted.

5) Contacting Us

When contacting us (e.g. via contact form or e-mail), personal data are processed — exclusively for the purpose of processing and responding to your enquiry and only to the extent necessary for this —.

The legal basis for processing these data is our legitimate interest in responding to your enquiry pursuant to Article 6(1)(f) GDPR. If your contact is aimed at concluding a contract, the additional legal basis for processing is Article 6(1)(b) GDPR. Your data will be deleted when the circumstances indicate that the matter in question has been conclusively clarified and provided that there are no statutory retention obligations to the contrary.

6) Data Processing When Opening a Customer Account

Pursuant to Article 6(1)(b) GDPR, personal data will also be collected and processed to the necessary extent if you provide them to us when opening a customer account. Which data are required for opening the account can be seen from the input mask of the respective form on our website.

You can delete your customer account at any time by sending a message to the above-mentioned address of the controller. After deletion of your customer account, your data will be deleted provided that all contracts concluded via it have been fully processed, there are no statutory retention periods to the contrary, and there is no legitimate interest on our part in continued storage.

7) Use of Customer Data for Direct Advertising

7.1 Subscription to our e-mail newsletter

If you subscribe to our e-mail newsletter, we will regularly send you information about our offers. The only mandatory information for sending the newsletter is your e-mail address. Providing additional data is voluntary and is used to address you personally. For sending the newsletter, we use the so-called double opt-in procedure to ensure that you only receive newsletters after you have explicitly confirmed your consent to receive the newsletter by activating a verification link sent to the e-mail address provided.

By activating the confirmation link, you give us your consent to use your personal data pursuant to Article 6(1)(a) GDPR. We store your IP address as recorded by your Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace possible misuse of your e-mail address at a later point in time. The data collected by us during newsletter registration are used strictly for the intended purpose.

You can unsubscribe from the newsletter at any time via the link provided for this purpose in the newsletter or by sending a corresponding message to the controller named at the beginning. After successful unsubscription, your e-mail address will be promptly deleted from our newsletter distribution list, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this policy.

7.2 Sending the e-mail newsletter to existing customers

If you have provided us with your e-mail address when purchasing goods or services, we reserve the right to regularly send you offers for similar goods or services from our range by e-mail. For this we do not need separate consent from you pursuant to Section 7(3) UWG (German Act Against Unfair Competition). Data processing in this respect is based solely on our legitimate interest in personalised direct advertising pursuant to Article 6(1)(f) GDPR. If you initially objected to the use of your e-mail address for this purpose, no mailing will take place on our part.

You are entitled to object to the use of your e-mail address for the aforementioned advertising purpose at any time with effect for the future by notifying the controller named at the beginning. You will only incur transmission costs according to the basic rates. After receiving your objection, the use of your e-mail address for advertising purposes will be stopped without delay.

7.3 MailChimp

Our e-mail newsletters are sent via the following provider: The Rocket Science Group, LLC d/b/a MailChimp, 675 Ponce de Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA

On the basis of our legitimate interest in effective and user-friendly newsletter marketing, we pass on the data you provided during newsletter registration to this provider pursuant to Article 6(1)(f) GDPR so that it can handle newsletter dispatch on our behalf.

Subject to your express consent pursuant to Article 6(1)(a) GDPR, the provider also carries out a statistical performance analysis of newsletter campaigns by means of web beacons or tracking pixels in the e-mails sent, which can measure open rates and specific interactions with the newsletter content. Device information (e.g. time of retrieval, IP address, browser type and operating system) is collected and evaluated as well, but not merged with other data sets.

You can revoke your consent to newsletter tracking at any time with effect for the future.

We have concluded a data processing agreement with the provider, which protects the data of our site visitors and prohibits disclosure to third parties.

For data transfers to the USA, the provider has joined the EU–US Data Privacy Framework, which, on the basis of an adequacy decision by the European Commission, ensures compliance with the European level of data protection.

7.4 Advertising by postal mail
On the basis of our legitimate interest in personalised direct advertising, we reserve the right to store your first and last name, your postal address and — insofar as we have received these additional details from you in the context of the contractual relationship — your title, academic degree, year of birth and your professional, industry or business designation pursuant to Article 6(1)(f) GDPR and to use them for sending interesting offers and information about our products by postal mail.
You may object to the storage and use of your data for this purpose at any time.

8) Data Processing for Order Handling

8.1 Insofar as necessary for contract processing for delivery and payment purposes, the personal data collected by us will be forwarded to the commissioned transport company and the commissioned credit institution pursuant to Article 6(1)(b) GDPR.

If, on the basis of a corresponding contract, we owe you updates for goods with digital elements or for digital products, we process the contact data you provided when placing the order in order to inform you personally about these updates within the scope of our statutory information obligations pursuant to Article 6(1)(c) GDPR. Your contact data will be used strictly for the purpose of notifications about updates owed by us and will only be processed by us to the extent necessary for the respective information.

For processing your order, we also cooperate with the following service provider(s) who support us in whole or in part in performing concluded contracts. Certain personal data will be transmitted to these service providers in accordance with the following information.

8.2 Disclosure of personal data to shipping service providers

- DHL

We use the following provider as transport service provider: DHL Paket GmbH, Sträßchensweg 10, 53113 Bonn, Germany

We pass on your e-mail address and/or telephone number to the provider pursuant to Article 6(1)(a) GDPR prior to delivery of the goods for the purpose of coordinating a delivery date or for delivery notification, provided that you have given your express consent for this in the ordering process. Otherwise, we will only pass on the name of the recipient and the delivery address to the provider for delivery purposes pursuant to Article 6(1)(b) GDPR. Data will only be passed on to the extent necessary for the delivery of goods. In this case, prior coordination of the delivery date with the provider or the delivery notification is not possible.

Consent can be revoked at any time with effect for the future vis-à-vis the controller named above or vis-à-vis the provider.
- DPD

We use the following provider as transport service provider: DPD Deutschland GmbH, Wailandtstraße 1, 63741 Aschaffenburg, Germany

Consent can be revoked at any time with effect for the future vis-à-vis the controller named above or vis-à-vis the provider.

8.3 Use of payment service providers (payment services)

- Apple Pay

If you choose the payment method “Apple Pay” of Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland, payment processing is carried out via the “Apple Pay” function of your end device operated with iOS, watchOS or macOS by charging a payment card stored with “Apple Pay”. Apple Pay uses security functions integrated into your device’s hardware and software to protect your transactions. To approve a payment, you must therefore enter a code previously defined by you and verify using the “Face ID” or “Touch ID” function of your end device.

For the purpose of payment processing, the information you provided during the ordering process, together with information about your order, is passed on to Apple in encrypted form. Apple then re-encrypts this data with a developer-specific key before the data are transmitted to the payment service provider of the payment card stored in Apple Pay to carry out the payment. Encryption ensures that only the website through which the purchase was made can access the payment data. After the payment has been made, Apple sends your device account number and a transaction-specific, dynamic security code to the originating website to confirm the success of the payment.

Insofar as personal data are processed in the transmissions described, processing is carried out exclusively for the purpose of payment processing pursuant to Article 6(1)(b) GDPR.

Apple stores anonymised transaction data, including the approximate amount of the purchase, the approximate date and time, and an indication of whether the transaction was successfully completed. Due to anonymisation, a personal reference is completely excluded. Apple uses the anonymised data to improve “Apple Pay” and other Apple products and services.

If you use Apple Pay on the iPhone or Apple Watch to complete a purchase that you made via Safari on the Mac, the Mac and the authorisation device communicate over an encrypted channel on Apple’s servers. Apple does not process or store any of this information in a form that can identify you. You can disable the ability to use Apple Pay on your Mac in the settings of your iPhone. Go to “Wallet & Apple Pay” and disable “Allow Payments on Mac”.

Further information on data protection with Apple Pay can be found at the following internet address: https://support.apple.com/de-de/HT203027
- Mollie

One or more online payment methods from the following provider are available on this website: Mollie B.V., Keizersgracht 313, 1016 EE Amsterdam, Netherlands

If you select a payment method from the provider where you pay in advance (such as credit card payment), the payment data you provided during the ordering process (including name, address, bank and card information, currency and transaction number) as well as information about the content of your order will be passed on to the provider pursuant to Article 6(1)(b) GDPR. Your data are transmitted in this case solely for the purpose of payment processing with the provider and only to the extent necessary for this.
- PayPal

One or more online payment methods from the following provider are available on this website: PayPal (Europe) S.à r.l. et Cie, S.C.A., 22–24 Boulevard Royal, L-2449 Luxembourg

If you select a payment method from the provider where you pay in advance, the payment data you provided during the ordering process (including name, address, bank and card information, currency and transaction number) as well as information about the content of your order will be passed on to the provider pursuant to Article 6(1)(b) GDPR. Your data are transmitted in this case solely for the purpose of payment processing with the provider and only to the extent necessary for this.

If you select a payment method where we provide advance performance, you will also be asked during the ordering process to provide certain personal data (first and last name, street, house number, postcode, city, date of birth, e-mail address, telephone number, where applicable data on an alternative means of payment).

To safeguard our legitimate interest in assessing your ability to pay in such cases, we forward these data to the provider for the purpose of a credit check pursuant to Article 6(1)(f) GDPR. On the basis of the personal data you provide and other data (such as shopping cart, invoice amount, order history, payment experience), the provider checks whether the payment option you have selected can be granted with regard to payment and/or default risks.

The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they are based on a scientifically recognised mathematical-statistical procedure. Address data are included in the calculation of the score values, among other things.

You may object to this processing of your data at any time by notifying us or the provider. However, the provider may still be entitled to process your personal data if this is necessary for contractual payment processing.
- Sofortüberweisung

One or more online payment methods from the following provider are available on this website: Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden

9) Online Marketing

Google AdSense

This website uses Google AdSense, a web advertising service of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). Google AdSense uses so-called cookies, i.e. text files that are stored on your computer and that enable an analysis of your use of the website. In addition, Google AdSense uses so-called “web beacons” (small invisible graphics) to collect information, the use of which allows simple actions such as visitor traffic on the website to be recorded, collected and evaluated. The information generated by the cookie and/or web beacon (including your IP address) about your use of this website is usually transmitted to a Google server and stored there. This may also involve transmission to servers of Google LLC in the USA.

Google uses the information thus obtained to evaluate your usage behaviour with regard to AdSense ads. The IP address transmitted by your browser as part of Google AdSense is not merged with other Google data. The information collected by Google may be transferred to third parties if this is required by law and/or insofar as third parties process these data on behalf of Google.
All of the processing described above, in particular reading information on the end device used via cookies and/or web beacons, is carried out only if you have given us your express consent to this pursuant to Article 6(1)(a) GDPR. Without this consent, Google AdSense will not be used during your visit to the site.

You can revoke your consent at any time with effect for the future by deactivating this service in the “cookie consent tool” provided on the website.

Further information on Google’s privacy policies can be found here: https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/

10) Web Analytics Services

10.1 Google Analytics 4

This website uses Google Analytics 4, a web analytics service of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”), which enables an analysis of your use of our website.

By default, when visiting the website, Google Analytics 4 sets cookies that are stored as small text modules on your end device and collect certain information. The scope of this information also includes your IP address, which, however, is truncated by Google by the last digits in order to exclude a direct personal reference.

The information is transmitted to Google servers and further processed there. This may also involve transfers to Google LLC based in the USA.

Google uses the information collected on our behalf to evaluate your use of the website, to compile reports on website activity for us and to provide us with other services related to website and internet use. The IP address transmitted by your browser as part of Google Analytics and truncated will not be merged with other Google data. Data collected in the context of the use of Google Analytics 4 are stored for a period of two months and then deleted.

All of the processing described above, in particular the setting of cookies on the end device used, is carried out only if you have given us your express consent pursuant to Article 6(1)(a) GDPR.
Without your consent, Google Analytics 4 will not be used during your visit to the site. You can revoke the consent you have given at any time with effect for the future. To exercise your right of revocation, please deactivate this service via the “cookie consent tool” provided on the website.

We have concluded a data processing agreement with Google that ensures the protection of the data of our site visitors and prohibits unauthorised disclosure to third parties.

Further legal information on Google Analytics 4 can be found at https://business.safety.google/intl/de/privacy/, https://policies.google.com/privacy?hl=de&gl=de and at https://policies.google.com/technologies/partner-sites

Demographic features
Google Analytics 4 uses the special “demographic features” function and can thus create statistics that provide information about the age, gender and interests of site visitors. This is done by analysing advertising and information from third-party providers. This allows target groups for marketing activities to be identified. However, the collected data cannot be assigned to a specific person and are deleted after being stored for a period of two months.

Google Signals
As an extension to Google Analytics 4, Google Signals can be used on this website to create cross-device reports. If you have activated personalised ads and linked your devices to your Google account, Google may, subject to your consent to the use of Google Analytics pursuant to Article 6(1)(a) GDPR, analyse your usage behaviour across devices and create database models, including for cross-device conversions. We do not receive any personal data from Google, only statistics. If you wish to stop cross-device analysis, you can deactivate the “Personalised advertising” function in your Google account settings. To do this, follow the instructions on this page: https://support.google.com/ads/answer/2662922?hl=de Further information on Google Signals can be found at the following link: https://support.google.com/analytics/answer/7532985?hl=de

User IDs
As an extension to Google Analytics 4, the “User IDs” function can be used on this website. If you have consented to the use of Google Analytics 4 pursuant to Article 6(1)(a) GDPR, have created an account on this website and log in to this account on different devices, your activities, including conversions, can be analysed across devices.

10.2 Google Tag Manager

This website uses the “Google Tag Manager”, a service of the following provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter: “Google”).

Google Tag Manager provides a technical basis to bundle various web applications, including tracking and analytics services, and to calibrate, control and condition them via a unified user interface. Google Tag Manager itself does not store or read information on user end devices. Nor does the service perform any independent data analyses. However, when a page is called up, your IP address is transmitted to Google via Google Tag Manager and may be stored there. A transfer to servers of Google LLC in the USA is also possible.

This processing is carried out only if you have given us your express consent pursuant to Article 6(1)(a) GDPR. Without this consent, Google Tag Manager will not be used during your visit to the site. You can revoke the consent you have given at any time with effect for the future. To exercise your revocation, please deactivate this service in the “cookie consent tool” provided on the website.

We have concluded a data processing agreement with the provider that ensures the protection of the data of our site visitors and prohibits unauthorised disclosure to third parties.

Further legal information on Google Tag Manager can be found at https://business.safety.google/intl/de/privacy/ and https://policies.google.com/privacy?hl=de&gl=de

11) Retargeting/Remarketing and Conversion Tracking

11.1 Criteo

This website uses retargeting technology of the following provider: Criteo SA, 32 Rue Blanche, 75009 Paris, France

This makes it possible to target visitors to our websites with personalised, interest-based advertising who have already shown an interest in our shop and our products. The display of the advertising material is based on a cookie-based analysis of previous and current usage behaviour, whereby no personal data are stored. In cases of retargeting technology, a cookie is stored on your computer or mobile device to collect pseudonymised data about your interests and thus to tailor the advertising to the stored information. These cookies are small text files that are stored on your computer or mobile device. In this way, you are shown advertising that is highly likely to match your product and information interests.

All of the processing described above, in particular the setting of cookies for reading information on the end device used, is carried out only if you have given us your express consent pursuant to Article 6(1)(a) GDPR. Without this consent, retargeting technology will not be used during your visit to the site.

You can revoke the consent you have given at any time with effect for the future. To exercise your revocation, please deactivate this service in the “cookie consent tool” provided on the website.

11.2 Google Ads Remarketing

This website uses retargeting technology of the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

For this purpose, Google sets a cookie in the browser of your end device which, by means of a pseudonymous cookie ID and on the basis of the pages you have visited, enables interest-based advertising. Further data processing only takes place if you have consented to Google linking your internet and app browser history with your Google account and to information from your Google account being used to personalise ads that you view on the web. If, in this case, you are logged in to Google during your visit to our website, Google uses your data together with Google Analytics data to create and define target group lists for cross-device remarketing. For this purpose, your personal data are temporarily linked by Google with Google Analytics data to form target groups. In the context of the use of Google Ads Remarketing, personal data may also be transferred to the servers of Google LLC in the USA.

You can revoke the consent you have given at any time with effect for the future. To exercise your revocation, please deactivate this service in the “cookie consent tool” provided on the website.

Details on the processing initiated by Google and on Google’s handling of data from websites can be found here: https://policies.google.com/technologies/partner-sites

Further information on Google’s privacy policies can be found here: https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/

11.3 Microsoft Advertising

This website uses retargeting technology of the following provider: Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA

You can revoke the consent you have given at any time with effect for the future. To exercise your revocation, please deactivate this service in the “cookie consent tool” provided on the website.

11.4 Microsoft Advertising Universal Event Tracking

This website uses conversion tracking technology of the following provider: Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA

For the use of Universal Event Tracking, a tag is stored on each page of our website that interacts with the conversion cookie set by Microsoft. This interaction makes it possible to trace user behaviour on our website and sends the information thus collected to Microsoft. The purpose of this is to statistically record and evaluate certain predefined goals such as purchases or leads in order to make the alignment and content of our offers more interest-oriented. The tags are never used to personally identify users.

You can revoke the consent you have given at any time with effect for the future. To exercise your revocation, please deactivate this service in the “cookie consent tool” provided on the website.

12) Site Functionality

12.1 YouTube

This website uses plugins for displaying and playing videos from the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

Data may also be transferred to: Google LLC, USA

When you access a page of our website that contains such a plugin, your browser establishes a direct connection to the provider’s servers at the latest at the time of video playback in order to load the content. Certain information, including your IP address, is transmitted to the provider in this process.

If playback of embedded videos is started via the plugin, the provider also uses cookies to collect information about user behaviour, to create playback statistics and to prevent abusive behaviour.

If you are logged into a user account with the provider during your visit to our site, your data will be assigned directly to your account when you click on a video. If you do not want the assignment to your account, you must log out before pressing the play button.

All of the above processing, in particular the setting of cookies for reading information on the end device used, will only take place if you have given us your express consent pursuant to Article 6(1)(a) GDPR. You can revoke the consent you have given at any time with effect for the future by deactivating this service via the “cookie consent tool” provided on the website.

12.2 Google reCAPTCHA

We use the CAPTCHA service of the following provider on this website: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

Data may also be transferred to: Google LLC, USA.

For the visual design of the captcha window, “Google Fonts”, i.e. fonts loaded from the internet by Google, are used by the provider. This does not involve processing of information other than those listed above that are already transmitted to Google via the functionality of reCAPTCHA.

The service checks whether an input is made by a natural person or abusively by machine and automated processing and blocks spam, DDoS attacks and similar automated malicious access. To ensure that an action is performed by a human being and not by an automated bot, the provider collects the IP address of the end device used, identification data of the browser and operating system type used, as well as the date and duration of the visit, and transmits these to the provider’s servers for evaluation. Cookies may be used for this purpose, i.e. small text files that are stored in the end device’s browser.

Insofar as the above processing is based on cookies, these are set only if you have given us your express consent pursuant to Article 6(1)(a) GDPR. You can revoke the consent you have given at any time with effect for the future by deactivating this service in the “cookie consent tool” provided on the website.

If the above processing is carried out without the use of cookies, the legal basis is our legitimate interest in establishing individual responsibility on the internet and preventing abuse and spam pursuant to Article 6(1)(f) GDPR.

We have concluded a data processing agreement with the provider that ensures the protection of the data of our site visitors and prohibits unauthorised disclosure to third parties.

Further information on Google’s privacy policies can be found here: https://business.safety.google/intl/de/privacy/

13) Tools and Miscellaneous

Cookie consent tool

This website uses a so-called “cookie consent tool” to obtain valid user consents for cookies requiring consent and cookie-based applications. The “cookie consent tool” is displayed to users in the form of an interactive user interface when the page is called up, where consents for certain cookies and/or cookie-based applications can be granted by ticking boxes. In this process, all cookies/services requiring consent are only loaded through the use of the tool if the respective user has granted the corresponding consents by ticking the boxes. This ensures that such cookies are only set on the respective user’s end device if consent has been given.

The tool sets technically necessary cookies in order to store your cookie preferences. Personal user data are generally not processed in this context.

If, in individual cases, personal data (such as the IP address) are processed for the purpose of storing, assigning or logging cookie settings, this processing is carried out pursuant to Article 6(1)(f) GDPR on the basis of our legitimate interest in a legally compliant, user-specific and user-friendly consent management for cookies and thus in a legally compliant design of our online presence.

An additional legal basis for processing is Article 6(1)(c) GDPR. As the controller, we are subject to the legal obligation to make the use of non-technically necessary cookies dependent on the respective user consent.

Where necessary, we have concluded a data processing agreement with the provider that ensures the protection of the data of our site visitors and prohibits unauthorised disclosure to third parties.

Further information about the operator and setting options of the cookie consent tool can be found directly in the corresponding user interface on our website.

14) Rights of the Data Subject

14.1 Applicable data protection law grants you the following rights against the controller with regard to the processing of your personal data (rights of access and intervention), whereby reference is made to the cited legal basis for the respective conditions for exercising these rights:

Right of access pursuant to Article 15 GDPR;
Right to rectification pursuant to Article 16 GDPR;
Right to erasure pursuant to Article 17 GDPR;
Right to restriction of processing pursuant to Article 18 GDPR;
Right to notification pursuant to Article 19 GDPR;
Right to data portability pursuant to Article 20 GDPR;
Right to withdraw consent given pursuant to Article 7(3) GDPR;
Right to lodge a complaint pursuant to Article 77 GDPR.

14.2 RIGHT TO OBJECT

IF, WITHIN THE FRAMEWORK OF A BALANCING OF INTERESTS, WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT AT ANY TIME, ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION, TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE DATA CONCERNED. HOWEVER, FURTHER PROCESSING IS RESERVED IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE OR DEFENCE OF LEGAL CLAIMS.

IF YOUR PERSONAL DATA ARE PROCESSED BY US FOR DIRECT ADVERTISING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR THE PURPOSE OF SUCH ADVERTISING. YOU CAN EXERCISE THE OBJECTION AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE DATA CONCERNED FOR DIRECT ADVERTISING PURPOSES.

15) Duration of Storage of Personal Data

The duration of the storage of personal data is determined by the respective legal basis, the processing purpose and — where applicable — additionally by the respective statutory retention period (e.g. commercial and tax law retention periods).

When processing personal data on the basis of an explicit consent pursuant to Article 6(1)(a) GDPR, the data concerned will be stored until you revoke your consent.

If statutory retention periods exist for data that are processed within the framework of legal obligations or obligations similar to legal transactions on the basis of Article 6(1)(b) GDPR, these data will be routinely deleted after the retention periods have expired, provided that they are no longer necessary for the performance of the contract or the initiation of a contract and/or there is no legitimate interest on our part in continued storage.

When processing personal data on the basis of Article 6(1)(f) GDPR, these data will be stored until you exercise your right to object pursuant to Article 21(1) GDPR, unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves the establishment, exercise or defence of legal claims.

When processing personal data for the purpose of direct advertising on the basis of Article 6(1)(f) GDPR, these data will be stored until you exercise your right to object pursuant to Article 21(2) GDPR.

Unless otherwise stated in the other information in this policy regarding specific processing situations, stored personal data will otherwise be deleted when they are no longer necessary for the purposes for which they were collected or otherwise processed.

Last updated: 24.09.2025, 03:29:01